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A comprehensive rebranding for a marketing agency.

Sum of the creative arts 新藝術

Year

2021

Location

Tainan, Taiwan

Role

Brand Identity Designer, Graphic Designer

Description

Comprehensive rebranding and visual identity system design for a creative marketing and event curation company, anchored in a core concept that embodies elegance infused with resilience. Executed the physical brand rollout across all corporate touchpoints, creating bespoke corporate brand collateral. Simultaneously transformed the company's social media channels into a curated digital gallery, effectively elevating its brand authority and aesthetic distinction within a competitive market.

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